It seems fitting with Blue Monday being this week that we wrote this blog. January can be a bit crap eh? On one hand the month means new resolutions and new opportunities, but the likelihood is that everyone is a bit skint, work is quieter for most businesses and it’s cold and miserable. These factors alone can make it hard to stay motivated and accomplish your to do list, while the feeling of cabin fever also begins to creep in…
t’s not so much new year, new Yellow Bird Digital with our latest blog post. Even though January can be a bit cold, dark and miserable with everyone skint, it’s always exciting in the sense that it feels like the beginning of a new story. So, we’ve been spending the past month having a look back at what our highlights of 2018 were – both personally and professionally.
You might have seen on social media a few weeks ago that we attended the event – Inspiring Entrepreneurs: Work Like a Woman with Mary Portas. Held by Glasgow’s Mitchell Library Business & IP Centre, unfortunately Mary wasn’t there, but speaking live from the British Library about her new book (also called Work Like a Woman), which is manifesto for people looking to adopt change and a new culture in the workplace.
This week saw the Yellow Bird Team hold our very first workshop. We’ve been wanting to do one for a while but getting caught up with day to day work, it can be difficult to set some time aside to not only develop our own brand, but give something back to the small business community.
Yes, yes, we know we’re not even past Halloween yet, but for your small business Christmas is coming quicker than you can say Ho, Ho, Ho. Even the supermarkets have had their chocolates and biscuit boxes in since the end of August! (Already way too much temptation there).
A (braw) wee thought of the day. As a small business, or be it a personal brand, have you weighed up how much time you are spending on online promotion versus the traditional activities? Second thought, do you find it hard to cover all the bases or even track what you’re doing?
Next month, well Thursday 6th of September to be exact, is National Read A Book Day. Now we know there are a lot of national ‘this’ days, national ‘that’ days, never quite enough national dog days, (you may disagree if you’re not a dog lover), but it got us thinking about the benefits of reading – for you and your business!
Summer can be an odd time of year. While most us look forward to the better weather, festivals, school holidays and potentially some time off, it can be a rather frustrating time for businesses with many reporting that they find themselves in a quiet period; be it the company B2C (business to customer) or B2B (business to business), and of course dependent on the industry you work in.